This Clock Has A Levitating Sphere That Tells The Time

FLYTE, the Swedish design company specializing in levitating products, has a new project in the works called Story a modern wood clock that makes the passage of time seem like more than just ticks coming from a clock. The Levitating lightbulb is a time telling piece that features a floating chrome magnetic sphere that orbits around a wooden base to tell the time, count down days, and act as a timer. Following the success of the light-as-air lamp, the team has come up with a new gravity-defying goodie:  Story also boasts stunning extra features, including backlighting, an optional LED matrix display, and a corresponding mobile app.

(h/t: contemporist/ Kickstarter)